For most fans, attending the Super Bowl in person is a once in a lifetime experience — maybe once in a decade, for truly committed football families.
For a lucky few, jetting out to wherever the Super Bowl happens to be is an annual occurrence, or nearly so. They’re old hands at America’s biggest game, and they know precisely how to squeeze the most value out of the experience every time.
Even if you don’t plan to make a regular event out of in-person Super Bowl attendance, you want to emulate the old hands. After all, Super Bowl week only lasts for so long. Why not enjoy every single minute of it?
Follow these five tips to get more value out of your in-person Super Bowl experience this year. With luck, you’ll make memories that last a lifetime — and might just decide you’d like to do this Super Bowl thing again next year.
1. Choose a Signature Super Bowl Hospitality Package
Leave the planning to the pros when you purchase one of the signature Super Bowl hospitality packages offered by On Location Experiences, the official hospitality partner of the NFL. On Location is the sole source of official ticket packages featuring exact seat locations and verified tickets directly from the NFL. For instance, the premium ‘On the Fifty’ package features a choice pre-game tailgate, dedicated stadium entry, and access to the best clubs on the premises.
2. Arrive Early and Stay Longer
Super Bowl week isn’t all about football. Take off the entire week before the big game and get to Atlanta early, before the crowds arrive. Don’t miss world-class attractions like World of Coca-Cola and the Center for Civil and Human Rights.
3. Stay in the Center of the Action
Even if you choose to miss out on the signature Super Bowl package, be sure to book your stay near the center of the action. At Super Bowl LIII, that’s Super Bowl LIVE, a 10-day festival produced by official NFL hospitality partner On Location Experiences and the Atlanta Super Bowl Host Committee, featuring live music, food, and interactive entertainment. You’ll find it in downtown Atlanta during the week before Super Bowl Sunday.
4. Tour the Stadium Before the Big Day
Mercedes-Benz Stadium is a sight to behold, but you won’t want to wait until it’s filled to the brim with your fellow fans. Make time for a pre-game stadium tour that takes you behind the scenes of a state-of-the-art stadium that’s hosted some of the most memorable games in recent memory.
5. Get an Autograph (or Three)
Don’t leave Atlanta without grabbing an autograph — or three — from your favorite players. If you’ve got kids in tow, this is an experience they’ll remember for the rest of their lives, no matter who wins the game.
Gear Up for Your Biggest Super Bowl Yet
No matter who’s playing, there’s no substitute for an in-person Super Bowl experience. These five tips should put you in a position to get more value than you ever dreamed out of this year’s big game. Ultimately, of course, it’s up to you and your traveling companions to make the most of your limited time in Atlanta. All good things must come to an end.