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Alliance of American Football: Ranking the Best AAF Names and Logos

HERO Sports by HERO Sports
January 24, 2019
Alliance of American Football: Ranking the Best AAF Names and Logos

The Alliance of American Football (AAF) kicks off their inaugural season on Saturday, Feb. 9, the start of a 10-game schedule.

MORE: CFB Teams With Most AAF Players

Which of the league's eight teams have the best names and logos? 

[divider]

8. Salt Lake Stallions

The Salt Lake Valley — and entire state — is filled with fascinating history (e.g. mining, railroads), yet they opted for a horse for the sake of alliteration?

 

HDWTVRMEUNCJFHS3E3RXOLDCC4

[divider]

7. Birmingham Iron

The name is great. The logo sucks. Was it created on Madden 2004?

While simplistic logos have their place, this one doesn't have any place.

Birmingham_LU_LtBg

[divider]

6. Memphis Express

FedEx is based in Memphis. We get it. The AAF wants sponsorships money. We get it.

AAF - Memphis Express_1537449079060.jpeg_56229388_ver1.0_640_360

[divider]

5. Orlando Apollos

Are there Greek gods running around Orlando these days? 

The Apollos are partially saved by a unique and simple oval logo, but a city filled with digital media companies couldn't have done a little better?

screen_shot_2018-09-20_at_11.21.35_am

[divider]

4. San Antonio Commanders

City-appropriate colors. Alamo. Star. Military sword.

The Commanders' logo checks all the historical boxes, though it could use some flash.

920x920

[divider]

3. Atlanta Legends

“Atlanta makes legends — that’s what the city does," AAF co-founder Charlie Ebersol said of the Legends' logo.

A deeper gold might've worked better with the purple.

atlanta legends

MORE: AAF Borrows USFL Model

[divider]

2. San Diego Fleet

The AAF and Fleet nailed it with a classy logo that honors the city's naval history. While gray is usually a poor choice for primary logos, it's offset perfectly by the darker battleship gray.

San-Diego-Fleet

[divider]

1. Arizona Hotshots

One of the best names in sports history. 

The Hotshots are named after a group of firefighters, the Granite Mountain Hotshots, who were killed in a fire in 2013. Hat tip to the team for rolling the dice with an unconventional color scheme that came out beautifully.

hotshots

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